Kamal Ghorui
Indian entrepreneur Anjali Sardana built a fast-growing startup less than a year after graduating from college in the United States. Her company, Pronto, has quickly become one of the most talked-about young startups in India’s home-services market.Sardana graduated from Georgetown University in 2024 with a Bachelor of Science degree in biology. After graduating, she briefly worked in investment roles at venture firms including Bain Capital and 8VC, where she gained exposure to the startup ecosystem and venture investing.In April 2025, Sardana launched Pronto, a technology platform designed to connect households with trained domestic workers for everyday chores such as cleaning, dishwashing, laundry, and basic kitchen tasks. The company aims to bring structure to a sector that has traditionally operated through informal arrangements.Pronto operates through a mobile application that allows customers to book household help quickly. The platform recruits, trains and verifies workers before assigning them to shifts, with many services delivered in about 10 minutes through a network of local hubs.The startup initially began operations with a single hub in Gurugram. At the time, the team handled roughly 170 bookings a day while working to build the service. Within months, demand increased sharply. By early 2026, the platform was handling more than 18,000 daily bookings and working with thousands of service professionals.Pronto has expanded its operations beyond its first market and now serves customers in more than ten cities, including Delhi NCR, Bengaluru, Mumbai, Hyderabad and Chennai. The company has also built a workforce made up largely of women working as trained service professionals on the platform.Investor interest followed the company’s rapid growth. In March 2026, Pronto raised $25 million in a funding round led by Epiq Capital, with participation from investors including Glade Brook Capital, General Catalyst and Bain Capital Ventures. The funding valued the company at about $100 million, less than a year after its launch.Earlier funding rounds also helped the startup expand its operations and workforce. The company raised $11 million in 2025 to scale its service model and invest in training more professionals and improving its technology infrastructure.Today, Pronto is part of a growing group of startups trying to organize India’s domestic services sector by using technology, structured shifts and verified workers. Sardana has said the goal is to build a reliable platform for households while providing stable income opportunities for workers.
